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What happens when search engines find each new page?
Unfortunately, there is no such thing as a general customer journey to buying a product or a service today. The Google Trends tool will show you how much interest there is in a particular keyword as well as what caused…
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Google’s Structured Data Testing Tool can be of benefit to your business
Use Google’s Structured Data Testing Tool to see if your pages are properly using Schema.org…
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Use a meaningful status code to inform the Googlebot of its purpose
Keyword research is a critical component of SEO. What search terms do people use when…
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Social signals are not a factor in the ranking algorithm
Google last confirmed that June core update but since then, rumors of other updates have…
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Assign permissions to specific individuals within your organisation
SEO is a time consuming effort which most people running an online business do not…
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Quality web presences take time to create
Good quality takes time to create. It takes time to implement. And it takes time for Google to acknowledge that quality. These metrics will tell you if you’re hitting the mark or missing it drastically. Google has used PageRank to…
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Using smart assistants on devices such as Google Home to answer queries for us
Over the past few years the way we use search engines have changed. We no…